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Mini Track Chair:
Global economic shifts and rapid digital transformation have reshaped the international business landscape. While these disruptions introduce significant volatility, they also create a unique window of opportunity for agility-driven entrepreneurship.
The structural economic gap between Eastern and Western economies—traditionally defined by disparities in infrastructure, capital access, and technological maturity—can no longer be addressed through passive policy alone. Closing this divide requires proactive, scalable, and resilient business models.
This track focuses on how entrepreneurs leverage Knowledge and Technology not merely as operational resources but as strategic levers to turn market uncertainty into a sustainable competitive advantage. By bridging regional imbalances, entrepreneurial ventures act as vital catalysts for economic convergence, digital transformation, and innovation exchange between East and West.
Expected Contributions & Key Topics
We welcome conceptual, empirical, qualitative, and quantitative research papers that explore novel business models, strategic adaptations, and entrepreneurial frameworks. Suggested topics include, but are not limited to:
Targeted Fields & Disciplines
We encourage interdisciplinary submissions from researchers, academics, and industry experts in the following domains:
Mihaela-Cornelia DAN
member of the UNESCO Department for Business Administration is currently teaching European Business Environment and International Business. Her professional interests and experience focus on issues in management and marketing, European business environment, the role of universities in the regional development process. She has been a member or a director of several research projects financed with European and national funds, with focus on the link between regional development and entrepreneurship, the impact of entrepreneurship on less developed regions in Romania, the behavior of Romanian young entrepreneurs in an emergent economy, challenges of young start-ups. Prof. Dan has published more than 40 scientific articles and conference papers. The most cited articles regard the topics of clusters, regional and urban development. Since 2015 Prof. Dan is the coordinator of the business incubator of the Bucharest University of Economic Studies and develops support programs for students interested in an entrepreneurial career. The main goal is to strengthen the infrastructure of the business incubator and to attract established entrepreneurs and business angels for an ongoing support and cooperation.
