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Mini Track Chair:
In the last year, technology, with a strong emphasis on Artificial Intelligence (AI) and Generative AI, has become an indispensable catalyst for growth and transformation across industries. Organizations and institutions have rapidly embraced these innovations, redefining the paradigms of operation and interaction. This swift technological evolution, while continuing its momentum, has significantly disrupted traditional business practices, paving the way for novel services and products: from Chat GPT-4 to Stable Diffusion.
Tech companies in developed countries, although contributing to less than 10% of GDP, command substantial market capitalization and draw considerable attention. This has instigated a wave of tech entrepreneurship initiatives, especially in the realm of AI, across US and Europe, leading to frequent announcements of groundbreaking ventures. Universities are actively contributing to this trend, developing programs that not only focus on entrepreneurship and technology but also delve deep into the applications of AI and Generative AI, thereby attracting a new wave of students keen on pioneering startups.
Traditional ‘white collar’ industries are experiencing a profound transformation, facing both challenges and opportunities with the advent of AI-driven newcomers and market platforms. These platforms, powered by intelligent algorithms, are not just creating new ways to conduct business but also transforming how we allocate our time and resources.
The digital and tech-centric future, heavily influenced by AI and Generative AI, is no longer a distant dream; it is our present reality.
This mini-track aims to foster academic discourse and facilitate knowledge exchange on the practical applications of AI and Generative AI in the business domain, elucidating their role in driving innovation and entrepreneurship.
The main topics covered by the hereby call for papers are related to:
Francesco Bellini
trained as an economist (Degree in Economics, MAs in Economics and Management of Technological Change, PhD in Innovation Management). He is professor of Finance at the International Telematic University UNINETTUNO and Technology Management research fellow at the Department of Management of University of Rome La Sapienza. He leads the Research & Innovation Lab in Eurokleis and he is scientific consultant for a number of private and public bodies. His professional and academic carrier developed at the crossroad between innovation management and finance. He has an extensive experience in project management and coordination, business and financial modelling of innovation and impact assessment. During his professional carrier he worked in more than 30 EC funded projects coordinating 4 of them. He is author of more than 70 papers and books.
Marco Savastano
is Associate Professor at Sapienza University of Rome – Management Department, where he obtained his PhD in Innovation Management. He is qualified as Associate Professor according to the National Scientific Habilitation (ASN).
He teaches the courses “Digital Innovation and Quality Management” and “Innovation and Environmental Management – Industrial Ecology”. Visiting Professor at the University of Zagreb and Dubrovnik (Croatia) and Adjunct Professor at different Italian Universities. He was visiting research fellow at the University of Baltimore (USA), and at the TUe University of Eindhoven (NL).
Deeply involved in the internationalization process of the university (e.g., double degrees, Erasmus+ and visiting projects, BIPs and EU projects).
He has work experience in the fields of procurement and business innovation centres.
He actively participates in international conferences and realized more than 50 publications as journal articles in top-rated international journals, book and encyclopaedia chapters. He is also frequently invited as guest professor to international workshops and seminars.
Sorin Anagnoste
is the Vice-Dean and Associate Professor at the Faculty of Business Administration in foreign languages (FABIZ) of the Bucharest University of Economic Studies (BUES). His research and practice lie at the intersection of business strategy, digital transformation, and AI-driven innovation. He helps organizations bridge theory and execution, turning data, algorithms, and tech into tangible business value.
With more than 15 years of experience in consulting, corporate projects, and venture capital, Sorin guides firms in designing AI use cases, building scalable data capabilities, and embedding AI into organizational decision-making. He is the author of 40+ academic papers and one book, where he explores how emerging technologies like AI reshape industry landscapes and competitive advantage.
